Reporting

Reporting tied to real GBP work

Local SEO reporting · GBP insights · Reviews · Posts · Customer actions

See what happened, what changed, and what needs attention across reviews, posts, profile health, customer actions, and sync.

What this improves

Clearer client conversations on local SEO

Visibility into calls, clicks, directions, and reviews

Stronger monthly retainer reports

Less time in spreadsheets

AstraGBPLive sync

Northstar Digital

Agency workspace

Overview
Reviews
Posts
Insights
Profile audit

Active location

Atlas Clinics, London

Profile 94%3 reviews need reply

Calls

318

Directions

412

Reviews

1,482

Posts

24

Google Business Profile performance

Automated review reply

Thanks for visiting our clinic. We are glad the booking process felt smooth and we hope to see you again soon.

Local SEO suggestion

Add holiday hours and refresh service descriptions with local keywords before the busy season.

GBP audit complete
Google connected
Posts scheduled

Show the work, not just numbers

Clients want to know what you did: reviews answered, posts published, profile gaps fixed, and what moved at the location.

Review response activity
Post and content history
Audit improvements

Link work to customer actions

Connect your effort to calls, directions, website clicks, bookings, review volume, and profile engagement.

Calls and directions
Website clicks
Review and profile signals

Clear next steps

Reporting should point forward. See profile health and operational gaps, not vanity charts.

Location health
Priority gaps
Recommendations for next month

Workflow

How teams use this in AstraGBP

Pick a client, sync from Google, do the work, and keep everything tied to the right location.

1

Sync profile, review, post, and insight data.

2

Review location health and customer actions.

3

Note completed profile work in the report.

4

Flag gaps for next month.

5

Use the report for retention and recurring delivery.

Common questions

What should a local SEO report include?

Customer actions, profile health, review and post activity, completed optimization, and recommended next steps.

Is this only for agencies?

Agencies use it most for client reports. Multi-location businesses also need per-location visibility.