Categories and relevance
Check primary and secondary categories, services, and products against the searches you want to win.
GBP audit
GBP audits that find visibility gaps
Google Business Profile audit · GBP audit · Google Business Profile checklist · local SEO audit
Inspect completeness, review gaps, weak media, missing services, and stale posts before they cost you calls.
AstraGBPLive sync
Northstar Digital
Agency workspace
Overview
Reviews
Posts
Insights
Profile audit
Active location
Atlas Clinics, London
Profile 94%3 reviews need reply
Calls
318
Directions
412
Reviews
1,482
Posts
24
Google Business Profile performance
Automated review reply
Thanks for visiting our clinic. We are glad the booking process felt smooth and we hope to see you again soon.
Local SEO suggestion
Add holiday hours and refresh service descriptions with local keywords before the busy season.
GBP audit complete
Google connected
Posts scheduled
Google Business Profile auditGBP audit checklistprofile completenesslocal SEO auditGoogle Maps audit
Audit framework
Turn profile gaps into prioritized actions
Good audits explain what is missing, why it matters, and what to fix first.
Completeness and accuracy
Verify hours, phone, website, address, attributes, booking links, and description.
Review risk
Find unanswered reviews, negative patterns, and chances to improve trust.
Media quality
Confirm photos show exterior, interior, team, products, and recent activity.
Content cadence
Check whether posts and offers are fresh enough for active local marketing.
Operational gaps
Spot disconnected accounts, token issues, stale syncs, and work without a clear process.
For agencies, audits sell the roadmap
Audits show why a profile underperforms and give you a credible path to ongoing local SEO: fix data, improve reviews, refresh media, post consistently, and report progress.
For operators, audits prevent drift
Profiles decay quietly, hours change, reviews go unanswered, photos age. A recurring audit catches issues before customers choose a competitor.
FAQ
Questions before you sign up
What should a Google Business Profile audit include?
Completeness, categories, services, products, photos, reviews, posts, attributes, links, hours, address, service areas, and performance signals.
How often should I audit a Google Business Profile?
Monthly works well for active local SEO. Run a deeper audit at onboarding and quarterly reviews.
Can a GBP audit help sell local SEO services?
Yes. It turns hidden issues into a concrete roadmap clients can understand and approve.
Audit, then act
Find gaps and fix them with a clear workflow.
Audit profiles, assign next actions, and manage the work that follows.